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Alliance Franchise Brands, one of the world’s largest business-to-business franchises, serves the multi-billion dollar market for marketing, print, sign, and graphics communications services. Alliance Franchise Brands is considered a leader in franchise training, technology, and implementation.
In its Marketing & Print Division, the company supports seven brands: Allegra, American Speedy Printing and Insty-Prints in the United States and Allegra, KKP, Speedy Printing in Canada. RSVP Publications is one of the largest direct mail advertising companies in the U.S. Franchise locations delivers on the proven concept of “Direct Mail to the Upscale” through luxury card packages. In its Sign & Graphics Division, the company supports three brands in North America: Image360, Signs by Tomorrow and Signs Now.
Marketing & Print Division
The company’s Marketing & Print Division is headquartered in Plymouth, MI. Franchise owners in this division offer one-stop marketing and print communications services to small and medium-sized businesses. These full-service capabilities include strategic planning, copywriting, graphic design, digital and traditional color printing, variable data printing, online ordering, mailing services, email marketing, digital marketing, and promotional products.
Sign & Graphics Division
The company’s Sign & Graphics Division is headquartered in Middle River, MD. Franchise owners in this division are the leading resource for signage solutions and image graphics including outdoor and indoor signage, exhibit and vehicle graphics, magnetic signs, banners, window graphics, ADA signage, dimensional letters, directional systems, and other visual communications.
More than 100 staff members in both offices provide training and technical support as well as sales and marketing programs. Regional personnel located throughout North America function as business consultants to help franchise members increase sales, maintain a higher level of profitability and improve overall operations.
Corporate Operations Division
The company’s Corporate Operations Division is comprised of four corporate-owned franchise locations in Troy, and Plymouth, MI, operating under the Allegra Marketing Print Mail brand. Together, they offer marketing and print services to hundreds of clients in the metro Detroit area. In addition, they form a “proving ground” to test new technologies, products and workflows while offering new franchise candidates and Alliance Franchise Brands employees an up-close view of “a day in the life” of a franchise operation.