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Franchise Opportunities for Entrepreneurs and Independent Print Shop Owners
Alliance Franchise Brands, one of the world’s largest business-to-business franchises, serves the multi-billion dollar market for marketing, print, sign, and graphics communications services. Alliance Franchise Brands is considered a leader in franchise training, technology, and implementation.
In its Marketing & Print Division, the company supports seven brands: Allegra, American Speedy Printing and Insty-Prints in the United States and Allegra, KKP, Speedy Printing and Zippy Print in Canada. RSVP Publications is one of the largest direct mail advertising companies in the U.S. Franchise locations delivers on the proven concept of “Direct Mail to the Upscale” through luxury card packages. In its Sign & Graphics Division, the company supports three brands in North America: Image360, Signs by Tomorrow and Signs Now.
Marketing & Print Division – The company’s Marketing & Print Division is headquartered in Plymouth, MI. Franchise owners in this division offer one-stop marketing and print communications services to small and medium-sized businesses. These full-service capabilities include strategic planning, copywriting, graphic design, digital and traditional color printing, variable data printing, online ordering, mailing services, email marketing, digital marketing, website development, and promotional products.
Sign & Graphics Division – The company’s Sign & Graphics Division is headquartered in Middle River, MD. Franchise owners in this division are the leading resource for signage solutions and image graphics including outdoor and indoor signage, exhibit and vehicle graphics, magnetic signs, banners, window graphics, ADA signage, dimensional letters, directional systems, and other visual communications.
More than 100 staff members in both offices provide training and technical support as well as sales and marketing programs. Regional personnel located throughout North America function as business consultants to help franchise members increase sales, maintain a higher level of profitability and improve overall operations.
Corporate Operations Division – The company’s Corporate Operations Division is comprised of four corporate-owned franchise locations in Troy, and Plymouth, MI, operating under the Allegra Marketing Print Mail brand. Together, they offer marketing and print services to hundreds of clients in the metro Detroit area. In addition, they form a “proving ground” to test new technologies, products and workflows while offering new franchise candidates and Alliance Franchise Brands employees an up-close view of “a day in the life” of a franchise operation.
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It was the best decision to join Allegra through their Advantage Program. The transition to the Allegra brand was smooth. Being affiliated with this network of industry experts has allowed my location to enhance our capabilities and offer things we weren’t able to previously. The support of the home office for their franchise members allows us to say to our clients, “We can do anything!”
- Ed Klimczak, Owner, Allegra, Alpena, MI
Being part of the Allegra Network has given me immediate access to more than 200 industry vendors or partners – which is much greater access than I ever had an independent printer. This allows me the opportunity to offer a much wider variety of services and at competitive prices, too, while maintaining a significant margin.
- Eugene Montanez, Owner, Allegra, Corona, CA
The franchise has helped us to adapt to the changing needs of the businesses and organizations we support in our local market. Through our 30 years in business, being part of the Network has proven to be a huge benefit to us – and our customers. By leveraging the support and guidance of the franchise, we have gained greater efficiencies, knowledge and ultimately, results.
- Karen Grassick, Owner, Allegra, Burlington, Ontario
The franchise has been very helpful through the years as we needed different things – help with web and marketing efforts, sales training support, advice on purchasing new equipment and help with the acquisition of multiple businesses throughout the years. We wouldn’t be where we are today without the help and support of the franchise.
- Lisa Buehler, Owner, Allegra and Image360, <br />Little Rock, AR
As an Allegra owner, I enjoy working with other business professionals within my local community. I also love having a national network behind us to drive the business forward. It helps create a competitive advantage over the independents I often go head-to-head with.
- Peter Marcus, Owner, Allegra, Tucson, AZ
Through Allegra’s Matchmaker program, I purchased an established printing company and converted it to the Allegra brand. Allegra’s vision, support and many resources have been essential to my success in keeping my business relevant to my customers’ and prospects’ evolving needs.
- Steve Kapuscinski, Owner, Allegra Cincinnati, OH
I wasn’t familiar with this industry, but I wanted to own my own business and knew I could manage people. The Allegra MatchMaker Program allowed me to step right in and open a franchise with established clients and an experienced staff. I didn’t have to reinvent the wheel.
- Todd Garcia, Owner, Allegra, Coal City, IL
With Allegra, our revenue is diversified over a fairly large customer base. At our Center, about 75-100 accounts represent just over 75% of our sales. So if we lose a few to attrition over the course of a year it’s not catastrophic; we more often than not make up for them in new accounts.
- Todd Hinson, Owner, Allegra, Rocky Mount, NC
